Brand Guidelines
bizSupply Brand
Logos, colors, and guidelines for representing bizSupply in press, partnerships, and media.
Download by size
Full Logo (icon + wordmark)
Icon Mark (hexagon only)
Usage
Do
- Use the provided files without modification
- Maintain clear space around the logo (min: half the logo height)
- Use the inverted version on dark backgrounds
- Use SVG for digital, PNG for documents
- Give the logo room to breathe — make it big or small, but never cramped
Don't
- Stretch, compress, or rotate the logo
- Change the brand colors or add effects (shadows, gradients, outlines)
- Place on busy, patterned, or low-contrast backgrounds
- Recreate or approximate with other fonts or icons
- Combine with other logos or text in a lockup without approval
Brand Colors
The bizSupply identity is built on a signature gradient that flows from cyan to deep purple. This gradient defines the icon mark and is the most recognizable element of the brand.
Signature Gradient
Core Colors
Wordmark
The bizSupply wordmark uses a custom typeface with a distinctive lowercase "biz" and uppercase "Supply." The letterforms are part of the logo — do not attempt to recreate them with any font.
Anatomy
biz — lowercase, approachable, informal
Supply — uppercase S, authoritative, professional
Wordmark Colors
Note
The wordmark is always paired with the hexagon icon. Do not use the text alone without the icon mark.
Assets provided for press, partner, and editorial use. Do not alter colors or proportions.
Questions? Contact info@bizsupply.ai